Price and pricing is a course for students graduating bachelor degree. The discipline provide to students basic knowledge about prices, pricing and market environment. The main purpose is:
- Students must understand the essence of the prices in nowadays markets;
- To provide students with knowledge about the modern market infrastructure and main relation vectors in modern economy;
- To make clear to the students different market types, deals and technology for pricing;
- The future managers should develop abilities to build prices in market dynamism, in order to enhance effectiveness of their decisions as managers.